Have you seen Aldi have started doing holidays?
This is an amazing idea!
Aldi have a very specific audience, and they know that their audience wants to holiday in the Canaries and the Algarve.
So, that is exactly what they have done, given them cheap holidays in the Canaries and the Algarve.
Well done Aldi, good thinking.
'2 flights to Costa del Sol please'
'Certainly madam, do you want 2 bags of crushed biscuits with that?'
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