Mu-sick!

Please please please put a stop to ads with cute acapella music on.

The new Audi ad for the R8 perfectly highlights my point. Some cute plincky ploncky music sung by an odd European or Brazilian who has happened to write a few lyrics roughly relevant to a car. That sort of music is the modern equivalent of clip art.

I honestly don't understand why ad agency's don't commission artists to write a song for the car they are advertising. Then call it something relevant to the car, for example, 'Ford' by 'Clio', and before you know you'll have all them pointless Radio DJ's screaming your cars name. You never know it might even end up 'and at number one this week, Octavio by Skoda'.

Yes, perhaps not then.

Zoom zoom zoom.