Doritos are lazy!

In 2008 Doritos ran a competition to 'make their next ad'.

This won and the dude got 10 grand. Well done.

In 2010, they are doing the same again but this time they are giving away 'up to' 200 grand.

Now, is it be of is this pretty lazy? Come on Doritos, you can do better than that.

Give them a star they can film, give them a soundtrack, giving them free tickets to a location, give them something, don't just do the same again but with more cash.

Doritos, i have had a bad brand experience and i now won't eat you anymore!